City of Armadale - History House > Records

MASCOT HEAD - LILY THE BUTTERFLY COSTUME

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Overview

Large purple oval shaped butterfly costume head. At the base of the head there is a small hole for wearer to insert their own head. Butterfly's mouth is open slightly in the shape of a wide smile, with a stiff black mesh at back allowing the wearer to see out. Face features two large, bulging, round shaped, gloss blue eyes with large black foam eyelashes. Between the two eyes is a small, round button shaped nose. At top of head there are two long black antennae.

Historical information

IIn 2011 the Armadale Aquatic Centre underwent a renovation which included a total re-brand. Part of that re-brand was the creation of the mascot Fergus the Frog who was made by Character Creations in 2011 for just under $7000. The re-brand involved a major signage, advertising and branding campaign, all starring Fergus the Frog. Fergus the Frog made his first public appearance at Armadale Central on Thursday 13 October 2011. He also played an important role in the launch of the new Splash Town (Children zero depth water playground) at the Armadale Aquatic Centre on Sunday 11 December 2011. The character of Fergus the Frog was a 13 year old frog who was a junior lifeguard at the Armadale Aquatic Centre.
The costume was warn at a variety of City events including the campaign to improve Armadale Road in 2016. On the morning of June 6 2016 Fergus joined City Staff in waving signs campaigning for Federal funding to upgrade Armadale Road to fix congestion issues.
City of Armadale staff were often enlisted to wear the costume at COA events. They were only allowed to wear the costume for 20 minutes at a time before having a 40 minute rest to prevent them from over heating.
Entered in the History House Museum collection in June 2020, following the removal of the mascots at the centre following a major rebuild of the Armadale Aquatic Centre and its re-branding into the Armadale Fitness and Aquatic Centre.

Details

Registration number

cwa-org-33-COA2020.11a

Item type

Costumes

Themes

Art and Design
People
Popular Culture
Social History

Material

Foam

Plastic

Keywords

City of Armadale