Mars Confections Ltd. collector card featuring aviatrix Jean Batten

1938
Overview

Rectangular, colour tinted collector or trading card published by the confectionary company, Mars Confections Ltd. in 1939 as part of their series entitled 'Famous Aeroplanes Pilots & Airports. The complete series comprised 50 cards of which this one featuring aviatrix Jean Batten was No. 16.
The front of the card features a colourful illustrated portrait of Jean Batten wearing a leather flying jacket with sheepskin collar, a leather flying helmet and pale blue scarf. Her flying goggles are perched on her forehead. She is looking to the side and smiling. The background is sky blue and there is a cream border around all four edges. The words 'Miss Jean Batten, C.B.E.' are printed in black on the lower border.
The reverse of the card is printed in black and cream and features a double lined border inside which is a short biography of Jean Batten and the publisher's details.

Historical information

Jean Batten (15 September 1909 – 22 November 1982) was a pioneering New Zealand aviatrix renowned for her daring solo flights in the 1930s.
After failing twice, she successfully completed the first solo flight by a woman from England to Australia in her Gipsy Moth biplane in 1934, setting a new women's record. She flew the same aircraft back to England, becoming the first woman to fly solo from England to Australia and back.
In 1935, she became the first woman to fly solo across the South Atlantic, flying from England to Brazil and breaking James Mollison's records for the route. Pioneer Scottish aviator Jim Mollison was the husband of another famous aviatrix, Amy Johnson.
In 1936, she made history with the first solo flight from England to New Zealand, a record that stood for 44 years. She set a new solo record for the Australia to England flight in 1937, simultaneously holding records for both directions of the route.
She retired from long-distance flying after her 1937 flight.
She was a celebrated international hero, but after World War Two, she withdrew from public life and died in relative obscurity in Spain.

An article describing Jean Batten's record breaking flights is attached as a supplementary link.

This card would have been issued with Milky Way chocolate bars produced by the Mars Confections Ltd. company. The photograph upon which the portriat is based was supplied by the 'Aeroplane' magazine.

Details

Details

Registration number
cwa-org-119-RoW00699
Material
Width
33 mm
Height or length
67 mm
Inscriptions and markings

On front of card:

"MISS JEAN BATTEN, C.B.E."

On reverse of card:

"FAMOUS AEROPLANES
PILOTS & AIRPORTS

A SERIES OF 50
16
MISS JEAN BATTEN,
C.B.E.

Famous New Zealand airwoman
who has been awarded several
Aviation Trophies for her
remarkable long-distance flights.
First came into prominence
when she flew out to Australia
and then back to England.
In November, 1935, she made a
record flight to South America
from Lympne, and in October,
1936, made the first solo flight
to New Zealand. Created new
fast time for the flight to
Australia and made the fastest
time on record, at that date
across the Tasman Sea."

"Photograph by courtesy of
TM AEROPLANE"

"ISSUED with MILKY WAY BARS by
MARS CONFECTIONS LD. SLOUGH"

Place made
Berkshire, Slough, United Kingdom
Year
Primary significance criteria
Social or spiritual significance
Comparative significance criteria
Interpretive capacity
Last modified
Friday, 29 August, 2025
Completeness
100
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Milky Way Bars collector card featuring aviatrix Jean Batten
Mars Confections Ltd. collector card featuring aviatrix Jean Batten
Reverse of Milky Way Bars collector card featuring aviatrix Jean Batten
Reverse of Mars Confections Ltd. collector card featuring aviatrix Jean Batten

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